Case Studies

Engaging dmcg in your next project provides a number of benefits

  1. More cost effective than comparable services provided by direct marketing or freelancers
  2. Provides deeper expertise than medium to large agencies that typically assign junior people to your account
  3. Unusual depth of expertise in the insurance, managed health care and not-for-profit industries
  4. Business perspectives that includes both advertising agency and client side experience 
  5. Multichannel expertise including direct mail, outbound and inbound telemarketing, broadcast and print

 

 

What our clients say...

Ted is a highly skilled marketer with the knowledge and experience you need to complete a successful direct marketing project. Working with Ted in a consulting arrangement for over 10 years I can tell you his strategy is on target and will raise your response rates.Looking to improve your results? You owe it to your company to give Ted a call.

Paul Fulham, President
Zachry Associates

A few project examples listed by industry

 

Small sampling demonstrating diversity of industry experience

Healthcare
Generated b2b leads targeted to heads of Human Resources at large hospitals in the US -- UMR, a United Healthcare company. READ MORE.

Membership
Finding ways to beat long-standing direct mail controls when all else has failed -- AARP. READ MORE.

Insurance
Generating leads in a hyper-competitive market place while simultaneously lowering the cost-per-inquiry -- Blue Cross Blue Shield of Texas. READ MORE.