When you are facing these direct marketing challenges, contact Ted Grigg

  1. You are launching a new product that requires direct response planning and implementation
  2. Your direct response rates are dropping and you want to know how to reverse it
  3. Your in-house marketing team lacks direct marketing depth of expertise
  4. You want an assessment of your direct marketing operation including personnel and processes
  5. You need an outside, objective perspective of your direct marketing program
  6. As a general advertising agency, you need someone who is experienced in both direct and general advertising
  7. With the reduction of your direct marketing staff, you now need external direct marketing support on a contract basis
  8. You are looking for a direct marketing consultant who will bring fresh thinking to the table
  9. You need an assessment of your direct mail creative and production resources

What our clients say...

Professionalism, Innovation and Results: That's what you get with Ted. His team is a creative force to be reckoned with, and our company is all the better for it. With Ted's team, you've definitely got a friend in the business

Tammy Green, VP Quality Assurance
Online Financial Services
First Tennessee Bank

Ted Grigg's Biography

 

As the owner of DMCG, LLC, a direct marketing consultancy based in Dallas, Texas, Ted brings deep and broad direct marketing experience to his clients across the country.

In the last twenty-five years, he has spent several hundred million dollars for direct marketing clients in all available direct response media. Think of Ted as a personal “think-tank” for your direct marketing planning and strategy development.

He brings the advantage of having worked on both the agency and client side of direct marketing. And, he’s been responsible for successful campaigns in multiple industries including technology, telecommunications, retail, finance, insurance, health care, fundraising, transportation, entertainment and travel.

Prior to establishing his first independent direct marketing consultancy, Grigg and Associates, Inc. in 1987, Ted worked as an executive for the Veterans life Insurance Company in Valley Forge, Pennsylvania and later for HealthAmerica Corporation generating incremental revenue and creating new insurance products for these national companies using direct marketing and database marketing strategies.

On the agency side, he founded Wyse Direct, a successful new division for Wyse Advertising in Cleveland, OH. Principal clients there included Stouffer Hotels and Resorts, Edward D. Jones, Seiko-Mead and AT&T.

Following that assignment, The Grizzard family in Atlanta, Georgia asked Ted to launch the Grizzard Agency beyond its wide base of fund raising clients into the “commercial” business. This objective again required the establishment of a new agency called Grizzard / The Agency. He transformed Grizzard from a direct mail production operation to a full-service direct marketing agency. There he captured such accounts as Lufthansa Airlines, Southwestern Bell, Johnston and Murphy Shoes, Project Hope and South Trust Bank‘s affinity card division.

In this context and armed with years of high volume direct marketing and high quality direct marketing experience, Ted relaunched his independent consultancy in 2001 renaming it Grigg & Associates to dmcg.

It was during his experiences as a DM consultant that he wrote a number of articles and conducted seminars on marketing techniques. He also wrote and published a book: The HMO/PPO Marketing Plan -- A Step-by-Step Guide through Executive Enterprises in New York City.

Away from the job, Ted is still married to his college sweetheart with one beautiful daughter who fortunately takes more after her mother than father. He is also an avid cyclist, a Mac geek and a science fiction buff!